Case Study: Global Information Brand
Reward and recognition programme, incentivising global sales teams to achieve success
This global incentive draws over 300 winners and partners from every market in which our client operates. As this is the premier incentive for the company, hosted by the CEO and executive team, extreme VIP treatment is expected at every point of the winner’s journey.
- What we did
Our destination research and proposal was driven by securing the right location, which could offer exclusivity and a creative event programme, whilst having sufficient air access to ensure that no participant would be more than two flights away from the destination. An exclusive buy-out at the luxurious Four Seasons Bali was the selected venue for the 2019 event.
We created a distinct visual identity and launch campaign video to drive communication for the event. We handled all aspects of the event, from start to finish including budget management, flights, logistics, winner liaison and creative content.
- What we delivered
We created a programme that provided a balance of relaxation, optional activities and ‘fun’ evening events, with surprise elements woven into the programme. Our approach is always to recognise that a group is made up of individuals; we always seek to achieve the highest level of personalisation.
Post-event feedback highlighted that 80% of the winners felt that the event was highly compelling as a sales incentive and 82% of the winners indicated that the event content was above their expectations.
“As always, Jenny’s hard work and attention to detail in the planning process, both before and on-site, ensured we delivered a seamless event from the start and throughout the week. Her team’s dedication and professionalism is amazing, and I simply wouldn’t want to work with anyone else.”
Event Manager, CEO Circle